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Pernod Ricard Club Loyalty Rewards Program
Project type
UI design for Pernod Ricard loyalty rewards program for bartenders
In my role as a UI/UX designer, I was tasked with creating a loyalty club platform tailored specifically for bartenders. The main objectives were to boost brand awareness, drive product sales, and provide a rewarding experience for bartenders who utilize the platform to craft cocktails using the brand's products.
To achieve these goals, I focused on designing an intuitive and engaging interface that encourages bartenders to actively participate in the loyalty program. Through seamless integration with the brand's product catalog, bartenders can easily explore and redeem their accumulated loyalty points for the desired products. This enhances brand loyalty and promotes ongoing engagement.
By combining strategic design choices with technical expertise, the loyalty club platform offers a compelling user experience, resulting in increased brand visibility, product sales, and a strengthened relationship between the brand and bartenders.
